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Marketing
Lists, Mailing Lists, Databases, List Broker, Telemarketing
Lists, Australia
Privacy
and Security Policy
Direct Mail Marketing supports the protection of
consumers' privacy rights as a fundamental element
of our business. Both from the company and the employee
level, we are committed to maintaining the highest
standards of privacy and security in the way we
conduct our business. Direct Mail Marketing and
its associates pledge to conduct their business
according to the following principles.
Privacy
Practices at Direct Mail Marketing:
Direct Mail Marketing recognises that consumers
have rights over the use and dissemination of information
about themselves. Direct Mail Marketing adheres
to the National Privacy Principles, which can be
found at http://www.privacy.gov.au/publications/npps01.html.
These form the basis of the Privacy Amendment (Private
Sector) Act 2000, which controls the use of personal
data.
Notice
- Direct Mail Marketing brokers and resells databases
containing information on many of the businesses
in Australia for companies to use in their marketing
efforts.
Choice
- Direct Mail Marketing is careful to recognise
any valid requests from individuals to suppress
their names from our clients' marketing efforts
and have sophisticated systems in place to ensure
this suppression. Consumers may request to opt out
by writing to the send for the consumer or us at
Direct Mail Marketing.
Compliance
- Direct Mail Marketing is fully compliant with
the Privacy Amendment (Private Sector) Act of 2000
of Australia, which can be viewed at http://privacy.gov.au/act/index.html.
Direct Mail Marketing also operates within the requirements
of Australian privacy legislation.
Direct
Mail Marketing fully supports and conforms to the
guidelines set down in the Australian Direct Marketing
(ADMA) Code of Practice which can be found at http://www.adma.com.au/asp/index.asp?pgid=1985.
Direct Mail Marketing actively participates in ADMA's
efforts to maintain and develop appropriate industry
guidelines and regulations to safeguard the consumer's
rights to privacy.
Direct
Mail Marketing supports industry self-regulation
and believes such actions are the best way to protect
the privacy of the consumer. Direct Mail Marketing
also supports legislation and regulatory efforts
to introduce fair and workable guidelines that protect
the privacy of the consumers and also allow the
consumer continue receiving the benefits that sophisticated
marketing techniques provide.
Direct
Mail Marketing not only complies fully with the
requirements of the Privacy Amendment (Private Sector)
Bill 2000, enforced on December 21 2001, but we
have adopted best practice procedures and policies
that exceed such requirements.
Ethical
Relationships - Direct Mail Marketing pledges
to conduct our relationships with both customers
and other information providers in an ethical and
professional manner. Direct Mail Marketing includes
in our client and supplier contracts a commitment
that any data sent to us has been legally obtained
and that the client's subsequent use of any data
received from us will be in compliance with all
data protection laws, as well as with applicable
industry information practices.
Awareness
- The management at Direct Mail Marketing ensures
that relevant information is disseminated in a timely
way throughout the organisation. Direct Mail Marketing
uses a variety of resources to stay informed about
developments in legislation and regulation.
We provide ongoing education to our employees on
Direct Mail Marketing privacy policy and procedures,
as well as, on the privacy legislation and accepted
practices under which Direct Mail Marketing operates.
As changes in legislation or industry practices
occur, special education is provided to update our
employees.
Accuracy
- Direct Mail Marketing business is to provide data
to companies for use in marketing campaigns. Direct
Mail Marketing responds promptly to any question
about the accuracy of information from our customers
and the consumer.
Security
- Direct Mail Marketing maintains strict security
procedures to ensure that information will not be
made available to any unauthorized person or business.
If
you wish to know more about Direct Mail Marketing
and our information practices, please contact us by phone, mail or via the Internet.
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